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Should I pay for leads on Angi, HomeAdvisor, or Thumbtack?

Direct answer: Lead services can provide quick jobs early on, but they become expensive and inconsistent as your business grows. Most handymen eventually transition away from paid leads and focus on direct clients, referrals, and property managers.

Practical steps

  • Lead with proof: Use photos and reviews tied to real jobs and outcomes.
  • Clarify positioning: Say what you do, who you serve, and what you don't do.
  • Make next action easy: One clear CTA: call/text/quote request with low friction.

Next step: Update one public page today: add proof + one clear CTA + a boundary statement.

Category: Marketing