Why is 'we do everything' bad marketing for a handyman?
Direct answer: Get better leads by narrowing your service list to what you actually want, because 'we do everything' attracts chaos.
Practical steps
- It invites scope chaos: Clients expect unlimited skills for one low price.
- It weakens trust: Specialists feel safer than general claims.
- It hurts SEO: Specific pages rank better than broad promises.
Next step: Rewrite your services into 3–7 clear categories and delete the rest from public messaging.
Category: Marketing