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How can a handyman use testimonials to attract higher-value clients?

Direct answer: Use testimonials that mention specific outcomes—speed, cleanliness, communication, and problem-solving—then place them next to the service they describe. Specific praise converts better clients than generic "great job" reviews.

Practical steps

  • Get specific outcomes: Speed, cleanliness, communication.
  • Place strategically: Next to relevant service.
  • Avoid generic: Skip "great job" reviews.

Category: Marketing