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How can a handyman use job photos to build a long-term portfolio for marketing?

Direct answer: Build a portfolio by taking consistent before/after photos on every job, then organizing them by service type. Your goal is reusable proof: photos you can drop into Google, your website, and quotes to win higher-trust clients.

Practical steps

  • Make it measurable: Track time, margin, and outcomes for the next 5 jobs in this category.
  • Standardize: Turn wins into templates, line items, and checklists.
  • Communicate early: Set expectations before scheduling or starting work.
  • Review monthly: Keep what improves margin and remove what creates chaos.

Next step: Apply this on your next similar decision and record what improved.

Category: Growth