How can a handyman use job photos to build a long-term portfolio for marketing?
Direct answer: Build a portfolio by taking consistent before/after photos on every job, then organizing them by service type. Your goal is reusable proof: photos you can drop into Google, your website, and quotes to win higher-trust clients.
Practical steps
- Make it measurable: Track time, margin, and outcomes for the next 5 jobs in this category.
- Standardize: Turn wins into templates, line items, and checklists.
- Communicate early: Set expectations before scheduling or starting work.
- Review monthly: Keep what improves margin and remove what creates chaos.
Next step: Apply this on your next similar decision and record what improved.
Category: Growth